The Blog

In from the Cold: My Tribute to Ahmed Kathrada

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What do you say about a man who gave his whole life to a struggle? I’ll never forget standing with Ahmed Kathrada in his Robben Island cell two years ago. The thing that struck ...

28 Mar 2017
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All We Need Is Love

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Neko Bay, Antarctica 64°50′ South 62°35′ West Love was in the air today. It was another breathtaking still day as we arrived in Neko Bay, so the team decided on a practice swim and ...

16 Dec 2016
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Bellingshausen Sea, 63°S 59°W

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Air temperature 4°C / 39°F, Water temperature 0°C / 32°F Duration of swim: 17 minutes 30 seconds There is an Inuit parable that tells of two wolves that battle inside each of us. One ...

13 Dec 2016
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Cape Horn, 56°South

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Yesterday I wrote about failure. Today we experienced it. And yes, there were lessons learned. Lesson one: avoid multiple mission objectives. That’s not always easy, when you find yourself in a spectacular part of ...

11 Dec 2016
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Speedo diplomacy – the lost art of negotiating

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Endurance swimmer and Ocean Advocate Lewis Pugh has been called the “Human Polar Bear” and a “Speedo Diplomat”. He puts his body on the line to bring his message home, performing long-distance swims in ...

19 Nov 2016
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Sometimes ‘Crazy’ Gets the Job Done

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Two years ago when I launched a campaign to protect the Ross Sea in Antarctica, the Daily Telegraph called me crazy. “Pugh is like a detective that has been given 24 hours before he ...

28 Oct 2016
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Environmental Glasnost: More than Pretty Words

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It took me 50 hours to get from my home in Cape Town, at the tip of Africa, to Lake Baikal on the eastern edge of Siberia. That might not seem much to Russians, ...

3 Oct 2016
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Turning turtle on the illicit wildlife trade

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When I picture my father’s time in the South Pacific, I see turtles. In 1952 my father, a Royal Navy Surgeon, was present at Britain’s first atomic bomb test in the sea off western ...

2 Oct 2016
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The Three Most Important Questions

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The first step to achieving a goal is committing to it. Here are the three ways I identify a worthy challenge. This week a local conservation agency asked me to take on an issue ...

28 Jul 2016
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Sponsorship that kills

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It boggles my mind that companies are still sponsoring shark hunting. Last month, a major automobile company in the US offered a new luxury pickup truck to the person who could catch a record-sized ...

19 Jul 2016
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