The Blog

Experience, energy, enthusiasm – the makings of a top team

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I want to talk about diversity. We’ve all heard the term ‘strength in diversity’, but when did you last stop to think why that is? When we were putting the team together for our ...

12 Aug 2014
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Pugh completes Mediterranean swim in Seven Seas Campaign


Renowned endurance swimmer and United Nation’s Environment Programme (UNEP)’s Patron of the Oceans, Lewis Pugh completed the first leg of his Seven Swims in the Seven Seas for 1 Reason campaign to highlight the ...

10 Aug 2014
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Seven Seas, Seven Swims, One Good Reason to Believe

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I’ve been called many things. Pioneer swimmer. Ocean advocate. Environmental campaigner. Spokesperson for the seas. I’ve been all of these things, it’s true. But if I had to sum myself up in one phrase, ...

8 Aug 2014
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Pugh to swim 7 Seas to put MPAs on global agenda


During August, renowned endurance swimmer and United Nation’s Environment Programme (UNEP)’s Patron of the Oceans, Lewis Pugh, will be swimming with one purpose: to put Marine Protected Areas on the global agenda. He will ...

5 Aug 2014
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Burn Your Boats

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It’s been a busy few weeks as I head into the final stages of preparing for the swim of my life. In a few more days I’ll be able to tell you when, where ...

29 Jul 2014
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Coal or rhinos – we shouldn’t have to choose

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It has been my privilege to explore some of the most incredible parts of our planet, including the North Pole, the Antarctic and the Himalayas, and I have made it my life’s work to ...

21 May 2014
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You have the power to make an ocean of difference

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Strange to think that plastic has only been part of our everyday lives since the Second World War. Before that, people stored their jams or bought their milk in glass bottles. Today plastic is ...

6 May 2014
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Look what’s arrived in the post…


My certificate of induction into the International Marathon Swimming Hall of Fame! Thank you to the International Marathon Swimming Hall of Fame for this great honour. I wish I could have been there to ...

18 Nov 2013
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Heritage or Sacrilege? Our day of sunshine, sausages and shame.


How can you love something you’ve never seen? If you don’t have a personal connection with something, why would you ever go out of your way to protect it, preserve it, pass it on ...

6 Oct 2013
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Sometimes losing is the best thing that can happen


They say that quitters never win and winners never quit. That might be true, but sometimes losing is the best thing that can happen to a competitor. Just ask Andy Murray. Last year at ...

17 Jul 2013
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