Lewis Pugh has pioneered more swims around famous landmarks than any other swimmer in history: First swim across the North Pole; first along the length of the English Channel; the world’s highest swim; the only swim under the Antarctic ice sheet …
Lewis swam all of these in just a Speedo swimsuit, often in conditions considered ‘impossible’. How does he do this? In a word, purpose. Lewis’s driving aim is to help protect our planet’s threatened oceans. To date his campaigns have been instrumental in the protection of over 2 million km² of vulnerable ocean, an area the size of Western Europe.
Red Sea 2022
During the two weeks he swam over some of the most precious coral in the world, and urged all nations gathered at Sharm el-Sheikh for COP27 to drastically cut their emissions, tackle the climate crisis and protect the world’s oceans.
Marine Protected Areas offer Hope
The Lewis Pugh Foundation was formed to preserve our oceans for a peaceful and sustainable future.
To date the Foundation has been instrumental in securing full protection for over 2 million km2 of vulnerable ocean.
Its goal is to ensure that 30% of our oceans are properly protected by 2030.
You won’t find a more captivating storyteller.
As an ocean advocate and a pioneer swimmer, Lewis applies his hard-learned lessons to the corporate environment.
He shares the visualisation strategies, radical tactical shifts, teamwork and focus that enabled him to achieve seemingly impossible tasks.
Most importantly he inspires people to dig deep, define their goals and achieve their own ‘impossible’.
Spin the Globe
Explore the world and see where Lewis has swum. Click on any pin to find out more about that particular swim.
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There are 18 known species of penguin. My favourite is the Northern Rockhopper. Which is yours? 🐧💕🤔
#PenguinAwarenessDay
If you use the ocean you have a corresponding duty to protect it.
It’s time for swimmers, surfers, kayakers, divers, sailors, rowers to stand up and be a voice for the places we love 🏊♂️🌊🏄♀️🛶
Towering icebergs, deep icefjords, and every shade of blue you could ever imagine - Greenland's beauty is out of this world.
🎥: Luke Stackpoole
The best part of what I do is the people I meet.
We’ve got an epic expedition coming up this year 🌎 And I haven’t even met some of the people who will be part of the team 😊
What an exciting thought!
2023 mindset: If someone says you can’t achieve your dream, don’t waste good time arguing. Walk away and do it.
Happy New Year folks! 🎆🥂
So happy to see Pauline Barker given an MBE in the New Year's Honours List. She has helped make Devon and Cornwall the epicentre of open water swimming in the UK. And she is also a lovely person! 🏊♀️🌊
